TAC marks 21 years of developing “centimetre perfect” young drivers

Dustin Fletcher

Essendon champion Dustin Fletcher played in the first year of the TAC Cup and is still playing footy.

Current, former and future AFL champions will today launch the TAC Cup’s 21st year and celebrate the competition’s role in saving young drivers’ lives.

Essendon champion Dustin Fletcher will help unveil a new TAC advertisement at the MCG highlighting the competition’s achievements in creating champions on and off the field. For two decades, the TAC Cup has provided an opportunity for the TAC to send a message to young male drivers about the importance of looking after your mates and staying safe on the roads.

Fletcher, who played in the first year of the TAC Cup and still plays with Essendon today, has joined AFL commentary great Denis Commetti in throwing their support behind the 21st year celebrations. Commetti features in the TAC advertisement which will air on television screens from this week.

This year also marks the beginning of a new era for the TAC Cup as it is re-branded to the message “speed hurts” – a change that is in line with the TAC’s goal of making speeding socially unacceptable.

TAC CEO Janet Dore said speed remained one of the biggest killers on Victorian roads, with about 30 per cent of all fatal collisions having speed as a major contributing factor.

“Following today’s launch, the TAC together with AFL Victoria, will run community events in each of the TAC Cup regions where clubs can celebrate their history, and players and parents can sign a mural showing their commitment to slowing down on the roads,” Ms Dore said.

“Each year, about 75 young people aged 16-25 are killed on Victorian roads. That’s about three football teams worth of young people lost to our community. The TAC Cup does make a difference to the number of young people killed and seriously injured on our roads.”